Behind the scenes of the Zevenheuvelenloop
The NN Zevenheuvelenloop is one of the biggest running events in Europe with over 25,000 participants. This famous event is a super fast road race over 15 km in Nijmegen, The Netherlands. The 2018 edition was timed with no less than 16 timing points, with splits after each kilometer. Spectators could follow their favorite runners using the LiveTracking feature in the EventApp.
Record breaking timing system
The BibTag system can be used for all kinds of mass sports events. From Sunday morning runners to the fastest people on this planet, like Joshua Cheptegei breaking the world record in Nijmegen. This man from Uganda needed only 41:05 minutes to win the race over 7 hills.
People live right here, right now
People want information on demand and find their information within a few clicks or taps. The followers of your participants are not satisfied with the result afterward and want to follow the progress of their favorite athletes in real time. Live reliable and accurate data is vital for sponsors to activate their sponsorship and add value to running events and their brand.
At the Zevenheuvelenloop event sponsor NN group organized the Juichmoment (Cheering Moment), where people could take a picture with their result, based on their chip time.
New feature in EventApp
A new EventApp feature saw the light at the Zevenheuvelenloop: the digital cheering moment: a selfie overlay including your finish time seconds after crossing the finish line.